Plans and credits explained
Every Koala AI plan gives you two allowances: words for KoalaWriter articles and credits for everything else. Monthly plans refill both at each renewal. Annual plans give you the whole year up front.
Plans and prices
Plan | Monthly | Annual (billed yearly) | Words per month | Credits per month | Brands |
|---|---|---|---|---|---|
Starter | $25 | $240 ($20/month) | 45,000 | 500 | 1 |
Professional | $49 | $468 ($39/month) | 100,000 | 1,000 | 1 |
Boost | $99 | $948 ($79/month) | 250,000 | 2,500 | 1 |
Growth | $179 | $1,716 ($143/month) | 500,000 | 5,000 | 3 |
Elite | $350 | $3,360 ($280/month) | 1,000,000 | 10,000 | 7 |
Advanced | $500 | $4,800 ($400/month) | 1,500,000 | 12,500 | 12 |
Scale I | $750 | $7,200 ($600/month) | 2,500,000 | 15,000 | 20 |
Scale II | $1,250 | $12,000 ($1,000/month) | 5,000,000 | 20,000 | 40 |
Scale III | $2,000 | $19,200 ($1,600/month) | 10,000,000 | 25,000 | 75 |
Current prices are always on the pricing page.
What each plan adds
- Starter: KoalaWriter with bulk writing, KoalaImages, publishing to WordPress, Shopify, Webflow, Ghost and webhooks, API access, the MCP server, and Brand DNA with 25 agent messages a month.
- Professional: 50 agent messages a month, AI edits and the SEO score in the Article Editor, Polish, KoalaLinks (up to 50 sites), KoalaMagnets, Deep Research, premium image models and custom image styles, and your Search Console and Analytics in one dashboard.
- Boost: the Brand DNA agent with no message cap, Content Calendar Autopilot, and up to 2 bulk or API articles written at once.
- Growth to Scale III: everything in Boost with more words, credits and brands. Scale plans write up to 3 articles at once.
What words pay for
Words are spent when KoalaWriter writes an article. The count is based on GPT-6 Luna. GPT-6.1 Sol and Claude Sonnet 5 count words at 2x, and Claude Opus 5.5 counts at 3x. For other reasons usage can run higher than an article's length, see Why does my account usage say I've used more words than I did?
What credits pay for
- KoalaChat messages
- KoalaImages
- KoalaLinks page analysis (2 credits per page)
- KoalaMagnets submissions
- Brand DNA agent messages (4 credits each)
- MCP research calls from your AI assistant (most cost 0.1 to 1 credit)
KoalaWriter articles only spend words.
Monthly or annual
Annual billing costs 20% less than paying monthly. You get all 12 months of words and credits on the day you buy, and they last 12 months. Agent messages are pooled for the year too: 300 on Starter and 600 on Professional.
Free trial
Every new account gets a one-time free trial with 5,000 words, 25 credits, 1 brand and 5 agent messages. No card is needed. See Koala AI Free Trial.
What carries over
- Monthly plans: words and credits you don't use go to your rollover bank at each renewal, up to 3 months of your plan's allowance. Banked words and credits are spent after your monthly allowance runs out, and they stay as long as your plan does.
- Changing plans: leftover monthly words and credits go to the bank. If the new plan's bank limit is smaller, the amount over it is removed, and checkout tells you before you pay.
- Annual plans: words and credits last 12 months from purchase. Switching to another plan doesn't remove them.
- When a plan ends (cancellation or a failed payment), the rollover bank is removed.
LTD words and credits stay on the LTD's own cycle and never go into the bank. More in the rollover bank FAQ.
LTD holders
You get 30% off any plan at checkout, and your LTD allowances stack on top of the plan's. Sale-priced annual plans skip the discount and come with 30% extra words and credits.
Updated on: 09/11/2026
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